Monterey, US, 20 Aug. 2023, 12:00 CEST
Maserati Icon: GranTurismo Shines at Laguna Seca for 75th Anniversary Monterey Car Week

Trident Brand celebrated the return of the GranTurismo by hosting a milestone event at WeatherTech Raceway Laguna Seca for Maserati owners and personal vehicles.

The sleek GranTurismo steals the show at Laguna Seca, dazzling attendees during the 75th Anniversary Monterey Car Week festivities. img#1
The sleek GranTurismo steals the show at Laguna Seca, dazzling attendees during the 75th Anniversary Monterey Car Week festivities.

Maserati Icon: GranTurismo Shines at Laguna Seca for 75th Anniversary Monterey Car Week

Revving with passion and precision, the legendary Italian powerhouse of luxury and performance, Maserati, ignited a blazing symphony of celebration, marking an astounding 75 years of GranTurismo excellence. This wasn't just an event; it was a high-octane partnership with the prestigious Sotheby's, a rendezvous that sent automotive aficionados' hearts racing.

Picture this: a sun-drenched Friday, August 18, at the iconic WeatherTech Raceway Laguna Seca, where history and horsepower intertwined. The stage was set during the revered Monterey Car Week, as Maserati orchestrated a grand spectacle. Gleaming Maserati masterpieces, their owners beaming with pride, graced the hallowed track for an epochal parade lap. This was no ordinary lap; it was a journey through time, a reflection on the very heritage that sculpted the House of the Trident, all while offering a tantalizing glimpse into a future brimming with excitement and innovation.

The genesis of the GranTurismo saga traces back to the birth of an icon, the 1947 Maserati A6 1500. A flawless fusion of raw racing power and the opulence of a meticulously crafted sedan, this marvel set the stage. It was more than a car; it was an embodiment of speed and sophistication. From this luminary spark, the concept of GranTurismo was kindled, its essence flowing through the veins of every subsequent Maserati creation.

Yet, this celebration wasn't solely a trip down memory lane. It harmoniously coincided with the triumphant return of the prodigious 2024 Maserati GranTurismo. This latest masterpiece, like a finely composed symphony, harmonizes the heart-pounding performance Maserati is famed for with an embrace of comfort tailored for the long haul. But wait, there's more – a medley of pioneering technologies and comfort-focused solutions await, ensuring that every journey becomes a mesmerizing experience.

Imagine a Maserati with a dual soul, a dance of two internal combustion GranTurismo variants. Behold the Modena, boasting a 490-horsepower 3.0-liter V6 Twin Turbo, a masterpiece born of engineering brilliance. Ascend to the zenith with the Trofeo version, where power surges to an astonishing 550 horsepower, an orchestra of speed and power that sets pulses racing.

And then, a revelation of a different kind. The GranTurismo Folgore, a whisper of the future, a glimpse into Maserati's electrifying ambitions. Here, a 100 percent battery electric powertrain reigns supreme, a herald of the "Folgore" sub-brand. Powered by a revolutionary 800-volt technology, derived from the crucible of Formula E racing, this wonder waltzes to the tune of three robust 300-kW permanent magnet motors, promising exhilaration without compromise.

As the engines roared and history melded with the present, a symphony of leadership united on the track. Bill Peffer, the visionary CEO of Maserati Americas, joined forces with the maestro of collectible cars at Sotheby's Financial Services, Andy Goldberg. Together, they orchestrated an opulent experience for the assembled Maserati connoisseurs. Rarest of machines, whispers of legends, all under the sun-kissed sky.

"In the constellation of Maserati stars, MC20 may shine as our halo, but GranTurismo remains our timeless icon," Peffer declared. The celebration resonated beyond expectations, a testament to Maserati's allure. Enthusiasts, loyalists, and dreamers gathered to witness a milestone – a tribute to a legacy that stands unwavering.

As the day drew to a close, history left its footprint, forever etched on the tarmac. The raceway's iconic Corkscrew witnessed a congregation of legends, a time-capsule moment captured in a photograph that would transcend generations. The roar of engines might have subsided, but the echoes of this jubilant symphony would reverberate through time, an ode to a name that embodies the very soul of automotive passion: Maserati.