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Web3 Social App Diamond Launches and Quickly Crosses 130,000 Monthly Active Users

Los Angeles, US, 21 Nov. 2022, 18:51 CEST
Join Diamond today and claim your decentralized profile. Earn on every post and own your content like you own your Bitcoin. img#1
Join Diamond today and claim your decentralized profile. Earn on every post and own your content like you own your Bitcoin.

Diamond, a decentralized Twitter alternative , recently launched on the DeSo blockchain. Creators are excited about posting on Diamond because all of their posts and social graph are stored on-chain and thus portable to any other app built on the DeSo blockchain, giving creators and their followers much more control and ownership.

  • A web3 social app called Diamond has launched on DeSo , a blockchain platform that raised $200 million from Coinbase, Sequoia, and Andreessen Horowitz

  • DeSo is the only blockchain that enables all content, posts, and social graph data to be stored on-chain, enabling openness and transparency in social media

  • Apps being built on DeSo, where blockchain technology enables more openness, transparency, and monetization opportunities for creators, are experiencing hyper-growth in the wake of the turbulence at Twitter

Users have been posting about alternatives as the Twitter turmoil continues. Blockchain technology offers a compelling alternative to the walled garden approach. Putting content and social graphs on-chain instead of on private servers ensures that a single centralized app like Twitter wouldn't have so much control over public discourse.

Most did not believe a blockchain-based version of Twitter was possible due to limited storage capabilities and the cost of transactions.

"Existing blockchains cannot store content efficiently," says Nader Al-Naji , the founder of DeSo. "It costs about $50 to store a 200-character Tweet on Ethereum and about fifteen cents to store it on Solana, Avalanche, or Polygon. In contrast, DeSo is one ten-thousandth of a cent, making it the first blockchain capable of disrupting storage-heavy applications like social, blogging, and even marketplaces," he says.

Diamond appeals to founders, builders, creators, and casual social media users. Additionally, it has blogging functionality and several money-native features creators can use to build, scale and monetize their audience.

Blogging on Diamond is permissionless and decentralized. All content is stored on-chain and 100% open source.

In addition, Diamond's integration of the DeSo wallet makes it possible to onboard Ethereum and mainstream users. "The DeSo wallet supports both a one-click Google login and a one-click MetaMask login," says Al-Naji. "It's not our goal to be tied to a single chain. We just want to allow people to connect no matter what ecosystem they're a part of. DeSo is the unified social layer for all of web3 ," he says.

Diamond and DeSo leverage web3 technology to enable a more direct relationship between creators and users. "Diamond and other apps on DeSo offer a compelling solution. On Diamond, creators can build their social graph on the blockchain, so they wouldn't be locked into a single app. It's also great for consumers since they'll be able to choose from among multiple apps to find the moderation policies that resonate with them," says Salil Shah , COO of DeSo.

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